Yearly Archives

2018

Advertising Versus Salesmanship

Advertising is collective or impersonal salesmanship. Salesmanship handles personal persuasion, individual persuasion. Advertising handles impersonal persuasion, collective persuasion. Salesmanship and Advertising are carefully related…

Stopping Industrial Injuries

Recent statistics in the Safety and health Executive (HSE) reveal that industrial injuries consistently take into account the greatest quantity of workplace injuries associated with a occupation. Industrial injuries are workplace injuries…